Who Are You Getting Embed With? SoundCloud vs. Bandcamp…
2011 September 23
(From DMN, posted by Veronica Picciafuoco)
In the golden years of MySpace, if you didn’t have a MySpace page, you simply didn’t exist as an artist. Things have changed, but not the final goal: you still need to effectively position your music so that listeners can find you easily, listen further, and hopefully buy your stuff.
The difference is that now, there are tons of online windows for you to display your work. Yet most of them are not really optimized for music (YouTube, Facebook), difficult and costly to customize, or don’t give you enough control over the material (iTunes, streaming services, etc.)  Maybe the real action should start with the audio embed, with companies designed specifically around music.
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